So, I have posted nothing in sometime – dropped out of the bloglight for awhile, but i’m BAAAAAAACK!
And I’m in Los Angeles at BlogWorld, and it has been an exhausting blast. I’m going to talk in more detail about some specific highlights/best hits of the conference in a later post. But for now, just want to offer a word about the conference. But I wanted to say a few things i’ve learned overall:
1. Blogging is alive and well, and the ladies are starting to infiltrate the blogosphere moreso than in the past.
2. Social media is growing up fast, gaining steam and making A LOT of people A LOT of money.
3. Metrics in social media is only the beginning of the story – they do not tell the entire story.
4. If you’re gonna “do” social media, fold it into overall efforts; it should not be treated as an afterthought, but a major channel of communique (I like using the word “communique”)
5. Video is an incredible opportunity, but is beginning to become segmented – and this is a good thing; there’s more to online video than YouTube.
6. The opportunities continue to be endless (as far as growing and building in the social media realm), and new stuff keeps coming.
So that’s the overall — stay tuned for the more detailed stuff. #bwela! Woot!
Oh, and as of right now, I’m still at BlogWorld . . . so who knows what else I’ll learn by the end of the day. More to come . . . .
